2008
A new brand strategy and appearance for Kuoni, a leading European tour operator. Awards for the new designs for NZZ Online (iF Award) and Rieter (Rebrand™).

2007
Numerous awards for our clients, including Rieter (Corporate Design Award B2B), Migros Bank (Corporate Design Award B2C and Berliner Type), Bucher Industries and Raiffeisen Switzerland (Rebrand™) and Espace Media Group (Best of Corporate Publishing and DDC Award).

2006
Acclaim for MetaDesign in several leading competitions. “Best of” in the international Rebrand™ Awards for Swiss Life and the most significant European Corporate Design Award for Bucher Industries.

2005
More and more large clients from the manufacturing and financial services sectors turn to MetaDesign, including Rieter, Raiffeisen Switzerland and Migros Bank.

2004
Opening of the MetaHouse at the Klausstrasse in Zurich.

2003
The managing directors Dr. Alexander Haldemann and Bruno Schmidt acquire the majority of MetaDesign in Zurich.

2002
MetaDesign reaches top-ten, in the worldwide ranking of all corporate identity agencies. (Source: Horizont Ranking 2002)

2000
MetaDesign opens up their office in Zurich.

1997
MetaDesign employs more than 100 people.

1994
Audi comes aboard, and MetaDesign becomes the carmaker's lead corporate design agency. Our collaboration with Volkswagen already started a year earlier.

1992
Establishment of MetaDesign San Francisco

1990
MetaDesign plus GmbH is founded by Hans Ch. Krüger, Uli Mayer and Prof. Erik Spiekermann.